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Printing
DBM
is the place for all of your Printing needs. We offer printing
solutions for Full-Color, Sheet Fed, Web, Continuous Form and
Envelope Printing projects as well as offering short run Digital
Printing on our Canon 7000. Our printing presses include
Heidelberg and Komari which are among the worlds finest
printing presses, this gives us the capability to handle
printing jobs as simple as one and two color letterhead and
flyers or as complex as four color process projects. Here are
just a few of the products that we have produced for our
clients:
Self Mailers
Postcards
Envelopes
Brochures
Booklets
Business Cards
Posters
Catalogs
Door Hangers
Flyers
Calendars
CD & DVD Covers
Letterhead
We have the right equipment and resources to handle all of your printing
needs. Whether your job is large or small, it can be produced
properly and efficiently from Pre-press through Printed Piece
through the Mailing process!
Variable Data Printing
Variable Data Printing is a form of printing linking customer databases
to your design layout to create customized documents
specifically targeting your customer. We pull content from your
database, integrating it into the document stream producing
documents that are alike, but not identical. The basic document
layout remains constant, but some text, colors and/or images
change.
Today, the marketing opportunities presented by Variable Data
Printing are enormous it is an excellent tool for conducting
targeted marketing campaigns. You can create powerful one-to-one
marketing campaigns using relevant text and images and image
personalization, all based on your target audience information
and preferences. Instead of mass-producing a single document
that delivers the same message, you now can customize the
message (text, colors and images) so that each person receives a
customized and personalized message.
Studies have shown that personalized marketing messages to each customer
dramatically increase the return on investment because the
message content is tailored to each individual.
According to a well-documented study by Cap Ventures the increase in
response rates for personalized print programs is 36 percent.
Not only do response rates increase when the message is
personalized, but the average order size, customer retention,
overall revenue and response time also increase. |
